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Navigating your own business is an exciting prospect, but it’s also a scary one. Along with the hope for growth and success, there’s the fear of failure. If you don’t manage those feelings, both the hope for growth and the fear of failure, it can overwhelm you.

 

Be Prepared for All Possible Outcomes

In every situation, it’s important to prepare for possible growth and the uncertainty of failure. While you can probably guess as to what’s most likely to happen in a situation, you don’t know for certain. That means preparing for each outcome of those you can anticipate. By hedging your bets in this way, you won’t be left caught unaware, when something unexpected does happen.

 

Revisit Your Business Strategy

When you’re running a business of your own, uncertainty is a part of the package. That means you’ll have to be open to revising your strategy to accommodate unexpected turns. These won’t always be negative events affecting your business, but things that just aren’t coinciding with your plan. When this happens take a fresh look at your strategy and see how you can adjust it.

 

Learn to Recognize the Signs of Growth

How will you know when it’s time to grow your business? Your customers will let you know in a couple of different ways. If you have amassed some regular customers, this is a strong indication of a demand in your products. Where there’s a demand, there’s an opportunity for growth. Secondly, look at your finances. Is your business turning a profit? If so and it’s a steady stream of profits, this may indicate that it’s time to expand and offer more to your customers.

 

Don’t Let Quality Suffer

Above all, maintain a tight control over the quality of your products and services. While you’re trying to manage your business and keep you hope for growth and your fear of failure in check, it’s easy to lose sight of what’s really important. If your customers begin noticing a decline in the quality of your products or poorer customer service, they’re likely to stop returning. Conduct regular meetings to stress the importance of quality in all aspects of the business and also use meetings to seek input from your team.

 

Keeping your emotions in check, while launching your business is important to your success. It can help you make more rational decisions, reassess your business strategy, and prepare you for bumps along the way. Fear and hope can each motivate you to succeed, as long as you keep them under control.